Marketing:
The Press Cellars
PC completed a full rebranding campaign when Warragul business the Courthouse Cellars changed their business name and location. PC managed promoting the business through radio and print advertising, renovating the website, designing all external and internal signage, designing and producing promotional T-shirts, uniforms, business cards, newsletters, and posters, as well as point of sales and pricing signage.
|
 |
 |
Event Management:
2007 Gippsland Wine Show
PC was approached by Wines of Gippsland Inc, to project manage the 2007 Gippsland Wine Show. PC managed all elements of the event from coordinating judges, and stewards, cataloguing all entries, organising the presentation dinner, producing invitations, ticketing, certificates and other printed information, and managing all media enquiries and promotion for the show.
|
 |
 |
Public Relations:
Made in Baw Baw Exhibition Stand
In early 2008 PC was engaged to design and coordinate a stand at Farm World, Australia’s Premier farming field days and event which attracts up to 55,000 visitors each year. PC created an impressive display house with the assistance of Event Studios Australia. The stand won the Mobil 2008 Best Stand Award in a field of over 600 exhibitors.
|
|
 |
Web Strategy:
Regional Tourism Website
PC designed and coordinated the development of the new www.bawbawcountry.com.au. The revamp increased visitation, increased the site ranking in Google through on page search engine optimisation, and provided the region with a beautiful site to complement the Baw Baw Branding branding and theme. The site is recognised as a leading example of integrated tourism in the local industry. View website
|
 |
 |
Graphic Design:
Gippsland Events Network Marketing Brochures
PC is currently contracted to design and print a series of 16 page A4 brochures promoting events throughout Gippsland . The project involves full creative consultation with six local government bodies and includes all creative layout, copywriting, image and print management.
|
|
|